Topic

universal-ev-platform

2 stories tagged universal-ev-platform on EV Digest.

Ford's Upcoming 'Fathom' EV Pickup Spotted, Teasing Affordable Price Point

New details are emerging about Ford's potential sub-$30,000 electric pickup, reportedly codenamed 'Fathom,' after a prototype was spotted testing in Las Vegas. This model is expected to leverage Ford's new Universal EV Platform, aiming to bring an entry-level electric truck to market around 2027.

September 2, 2026Motor1Ford

Models

Ford Names Sub-$30,000 Electric Pickup 'Fathom,' Targets Early 2025 US Launch

Ford has officially revealed "Fathom" as the name for its upcoming entry-level electric pickup, which will launch in the U.S. in early 2025 with an anticipated starting price below $30,000. Developed by a specialized "skunkworks" team in California, the Fathom promises a spacious interior and advanced technology built on Ford's new, cost-effective Universal EV platform.

August 6, 2026Autocar (UK)Ford