Topic

consumer-sentiment

2 stories tagged consumer-sentiment on EV Digest.

McKinsey Report: Easing Range Anxiety Boosts EV Adoption, But Affordability Remains a U.S. Hurdle

A new report from McKinsey & Company indicates that concerns over EV range are diminishing, contributing to a projected increase in electric vehicle adoption. However, for the U.S. market specifically, the high cost of EVs continues to be a significant barrier for many potential buyers. This suggests a mixed outlook for the American EV landscape, with infrastructure improvements driving interest while economic factors temper growth.

July 16, 2026Automotive News (Google News)McKinsey & Company

US Drivers Poised to Embrace Hybrids, Shunning Full EVs

The US auto market is at a crossroads, with strong indications that American consumers are increasingly favoring hybrid vehicles over fully electric ones. This trend suggests a potential shift in buyer preferences away from battery electrics toward more conventional hybrid powertrains, driven by factors like range anxiety and charging infrastructure concerns.

July 10, 2026Bloomberg (Google News)Toyota