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Jeep Considers Reviving Iconic Willys Nameplate as an Affordable Post-2030 EV

Jeep is exploring the possibility of bringing back its historic Willys nameplate, reimagined as a compact and affordable battery-electric vehicle (BEV). This potential model would launch after 2030, leveraging the brand's heritage to compete in the evolving global EV market.

October 18, 2026·Autocar (UK)·Jeep
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