Ford's Sub-$30K EV, the Fathom, Already Has a Pre-Order Waitlist for Its Pre-Order List

USFord

Ford is reportedly implementing a 'pre-order list for the pre-order list' for its upcoming sub-$30,000 electric vehicle, the 2028 Ford Fathom. Enthusiasts eager to reserve the unrevealed model may need to secure an invitation to its 2027 pre-order event well in advance. This strategy highlights significant consumer anticipation for affordable EVs.

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Car and Driver

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