Mercedes CEO Touts Electric AMG's 'Fake V8' Sound as a Game-Changer for Enthusiasts
GLOBALMercedes-Benz
Mercedes-Benz CEO Ola Källenius, a self-proclaimed 'petrolhead,' believes the simulated V8 sound in upcoming electric AMG models will win over performance enthusiasts. He likens his own experience driving one to a 'born-again Christian' conversion, signaling Mercedes' strategy to attract traditional car lovers to its high-performance EVs.
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